An AIAOC Lunch Program-“Energy Storage Systems”

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Energy Storage Systems ~ An integral part of an energy efficient, sustainable home design, and a solution to integrating more renewables on our grid.

Presented by:

Energy storage is becoming the leading energy management component in a design of a sustainable home with onsite generation. The addition of an intelligent energy storage system allows for a higher self-consumption rate, time-of-use bill management, backup for resiliency, as well as a utility interactive component that can stabilize the grid.

Learning Objectives:

  • Why is energy storage becoming a necessary part of an energy efficient home?
  • What are the customer benefits of energy storage?
  • Learn about design considerations of an energy storage system.
  • Energy storage can help to gain buy-in from utilities and AHJ’s, and are becoming a part of new building code compliance, as in CA title 24.

Date: December 7, 2017

Presenter:  Olaf Lohr
Director of Business Development
sonnen, Inc

Check-in/Lunch: 11:45 AM ~ Lunch will be provided

Presentation: 12:00PM – 1:00PM

AIAOC Office
4100 Birch Street, Suite 300
Newport Beach, CA 92660

Learning Units: 1 HSW

AIA Members – Free
Non-members – $20

Presenter: Olaf Lohr

Olaf Lohr, born in Chemnitz, Germany, has a background in international businesses and market development with over 14 years of experience in market research, market entry and market expansion into the United States. Olaf is the Director of Business Development for sonnen, Inc. (, the U.S. branch of the sonnen Group a global pioneer and manufacturer of residential and commercial energy storage solutions and provider of energy services. sonnen is headquartered in Bavaria, Germany, and its U.S. headquarters are located in Los Angeles, CA.

As the Director of Business Development at sonnen, Olaf provides leadership for the company’s expansion into the United States. He is primarily focused on developing new energy storage markets for the commercial, utility, and financing sectors through the implementation of pilot projects and key partnerships across the country. Olaf’s expertise in customer adoption and retention of new technologies is key in educating stakeholders about the benefits of energy storage and defining new products and services for sonnen to meet the increasing demand for clean and reliable energy.